Website Maintenance Programs
Ongoing Website Maintenance & Optimization for Clients Across Various Industries
Role: Website Designer/Developer
Timeline: 8 Months
Performance-Driven Web Management
The Challenge
Many client websites were outdated, slow, and not optimized for search engines or user engagement. This led to poor performance, reduced visibility, and high bounce rates.
The Goal
Continuously improve site speed, usability, and SEO performance—while maintaining a clean, modern design that aligns with each brand’s marketing goals.
Process
Site Audits
Regularly assessed speed, SEO health, and UX issues across client websites.Performance Optimization
Implemented caching, image compression, and plugin management to ensure fast load times.SEO Strategy
Updated metadata, improved content structure, and integrated keyword strategies to boost search rankings.Design & UX Enhancements
Refined layouts, navigation, and responsive design to improve user experience and accessibility.Conversion Focus
Added CTAs, streamlined user flows, and optimized content to drive engagement and lead generation.Monitoring & Updates
Performed routine updates, troubleshooting, and testing to keep sites secure and fully functional.
Outcome
Maintained high-performing, SEO-friendly websites that consistently supported business growth through better visibility, user experience, and conversion rates.