Peaked Digital Marketing Group

A Marketing Business Asking for a Full Digital Presence Rebrand

Role: User Experience/Marketing Designer

Timeline: 2 Weeks

Digital Identity Overhaul

The Challenge

The client’s brand lacked cohesion and failed to reflect their premium digital marketing services. The website was outdated, slow, and plagued with plugin issues and Elementor glitches, limiting user trust and performance.

The Goal

Reposition the business as a high-end agency with a sleek visual identity, optimized website, and unified digital presence—completed in just two weeks.

Process

  1. Audit & Strategy
    Reviewed brand and website, identified UX gaps, outdated plugins, and performance issues.

  2. Competitive Research
    Analyzed premium agencies to define key differentiators and design benchmarks.

  3. Brand Identity Refresh
    Redesigned logo, color palette, and typography for a more elevated, cohesive brand.

  4. Website Redesign & Optimization
    Rebuilt site using modern UI/UX, fixed Elementor issues, updated plugins, and optimized speed.

  5. Asset Development
    Created branded social templates and marketing materials for consistent cross-platform use.

  6. Launch & Final QA
    Launched rebrand in 14 days, followed by testing, refinements, and client training.

Outcome

Successfully transformed the brand’s identity and website experience, improving speed, user engagement, and market positioning.

Next
Next

Website Evolution: UX, SEO & Performance